Who we serve
Hotel Technology Solutions for Hotel Collections
Hotel collections and marketing consortia bring together independent properties and small groups under a shared network.
IRIS’ proven technology platform is designed to support the individuality of each hotel with the strength of a global brand. standards
Delivering a consistent guest experience across diverse properties requires flexible, scalable technology.
IRIS provides a unified platform designed to support hotel collections in maintaining brand standards, enhancing guest engagement, and driving revenue across every property.
“We are seeing a steady rise in demand from our hotel operators for mobile technology that improves both guest satisfaction and revenue.
As the hospitality industry changes rapidly, it is vital that the tools we provide serve guests effectively while meeting operational and financial goals.
Our partnership with IRIS is central to our strategy of giving our member hotels access to the advanced digital solutions they need to scale and succeed.”
Folker Heim - Global Hotel Alliance
Built for Properties Of All Sizes
Make technology selection simpler and lower risk for independently managed member hotels who are looking to modernise their guest journey with digital directories and mobile F&B ordering.
IRIS is built to support this model by enabling:
Access to a trusted, platform-agnostic technology partner that can work across different brands, properties, technology environments and service models
Less time spent researching and evaluating suppliers
Proven across international hotel groups and diverse properties
Scalable across different locations and operating models
Pre-vetted, proven technology
Drive Guest Loyalty Across Your Collection
Consistent guest experience
For hotel collections, members can deliver convenient, digital convenience while protecting each hotel’s individuality.
IRIS helps you:
Give guests easy mobile access to key services, bookings and information in a digital directory - no app download required
Enable digital F&B ordering and payments, wherever the guest is in your property
Maintain and customise each property’s own branding and content
Create greater consistency across the wider hotel collection
Maximise The Value Of Each Guest
Help member hotels grow ancillary revenue and reduce operational friction without compromising their individual brand experience.
With IRIS:
Make F&B and other hotel services easier to discover and purchase
Extend ordering to pools, beaches, lobbies and other hotel spaces
Encourage additional spend through digital menus and upselling
Reduce calls and manual processes, freeing staff for guest service
Revenue & operational performance
Centralised Control
Greater value for the collection
Turn the marketplace into a valuable resource for hotel growth by providing the tools to serve guests effectively while meeting operational and financial goals.
IRIS provides:
Give members access to technology that solves real operational challenges
Support stronger commercial performance across the portfolio
Help modernise the guest journey without imposing one technology stack
Strengthen the collection’s value proposition to existing and prospective members
IRIS partners with Global Hotel Alliance to bring Mobile Ordering and Digital Guest Experiences to hotel brands worldwide
IRIS has partnered with GHA to bring its digital guest experience platform to GHA’s global hotel network, helping members boost ancillary revenue, streamline operations and deliver a seamless mobile-first experience.
Read more
Marc & Rose Hospitality partners with IRIS to grow
F&B revenue and reduce labour demand with
mobile ordering
Marc & Rose Hospitality achieves a 15% uplift in F&B revenue with resort-wide mobile ordering from IRIS. Guests can now order from anywhere on property, increasing spend while reducing pressure on staff. With strong results across two resorts, the group is now rolling out the solution across its wider portfolio.
Read more
Glasgow Marriott’s playbook for boosting room service revenue by 24% with IRIS mobile dining
Glasgow Marriott Hotel increased room service revenue by 24% year-on-year with IRIS Mobile Ordering and the IRIS Digital Guest Directory. The 303-bedroom hotel has also reduced admin, improved efficiency and made ordering faster and easier for guests.
Read more
Drive Revenue Across The Collection
Boost Performance
IRIS helps hotel collections unlock new revenue opportunities for their members at both brand and property level.
How it works for members:
Increase in-stay spend across all properties
Promote experiences and services in a curated way
Enable F&B ordering and service requests
Deliver measurable performance insights across the network
Enhance the Guest Stay
Luxury Guest Experience
Hotel collections often operate in the luxury and upper-upscale segments, where expectations are high.
IRIS enables:
Personalised, high-touch digital guest experiences
Seamless access to services, dining, and amenities
Discreet, well-timed upselling opportunities
Enhanced engagement throughout the guest journey
A Complete Digital Guest Experience Platform
-
Food & Beverage Ordering
Streamline F&B operations with mobile ordering, QR access, tailored menus and built-in upselling, helping improve service and increase guest spend.
-
Guest Directory
A fully digital guest directory gives guests instant access to hotel information and services, with content that can be updated in real time.
-
Mobile Concierge
Guests can request services, explore amenities, and engage with your hotel through a simple, connected digital experience.
Unify Your Collection. Elevate Every Stay.
IRIS helps hotel collections deliver consistent, high-quality guest experiences while preserving the individuality that defines each property.
Speak to our team to learn how IRIS supports hotel collections and soft brands
