Hotels are losing valuable F&B revenue to third-party delivery apps such as Uber Eats, Deliveroo and DoorDash. Discover how IRIS Mobile Ordering helps hotels make in-room dining more convenient, capture more guest spend and keep revenue in-house.

Mobile ordering is becoming a core part of the guest experience, shaping how travellers order, interact with a brand and access services across a property.

In this interview with Hotel Management, IRIS Deputy CEO Graham Rushin explains why fragmented platforms can create inconsistent journeys, increase training and support demands, and weaken the branded experience across a hotel portfolio.

Small changes to the way hotel menus, services and guest information are presented online can have a meaningful impact on engagement and spend. In this article, IRIS UX/UI Designer Jobie Yip shares six design tweaks to help hotels improve their digital guest directories and F&B ordering platforms to turn a passive digital menu or guest directory into a more powerful commercial tool.

Hotel F&B has the potential to contribute far more to the bottom line. As hotels plan their 2027 budgets, IRIS explores seven ways technology can help turn food and beverage into a stronger revenue driver, from mobile ordering and upselling to digital menus and integrated hotel systems.
Proof that technology can help capture more guest spend, improve operational efficiency and make F&B a significant contributor to overall hotel performance.

Printed guest directories are no longer enough for today’s mobile-first traveller.

Guests expect hotel information, services and experiences to be available instantly from their own device. From ordering room service and booking spa treatments to checking opening times or discovering local attractions, a digital guest directory removes friction and makes it easier for guests to engage throughout their stay.

Discover why the traditional hotel directory is outdated and how a mobile-first approach can improve the guest experience, support hotel teams and drive ancillary revenue.

Hotels are under pressure to do more with fewer resources, while guest expectations around speed and convenience keep climbing. This article explores the operational friction points quietly damaging hotel F&B performance, and explains how mobile ordering platforms can solve them. It looks at the commercial impact too, and how hotels can increase spend per order and create a more consistent guest experience across every touchpoint.

Unlock the commercial value of mobile ordering and discover how much additional revenue your hotel could generate with the IRIS Revenue Calculator.

By entering just a few operational figures, you'll receive a tailored estimate of your potential F&B revenue uplift, operational efficiencies and return on investment based on proven results from thousands of hotels worldwide.

Mobile ordering is now a guest expectation, but for hotel groups, the real challenge is ensuring consistency across multiple properties, brands and technology systems. When different hotels operate different ordering platforms, fragmentation can create operational complexity, inconsistent guest experiences and missed revenue opportunities. This article explores how a unified mobile ordering strategy helps hotel groups strengthen brand standards, improve guest loyalty and unlock greater profitability across their portfolio.

F&B is no longer just a supporting act. It is becoming a core driver of hotel revenue.

With seamless, on-demand experiences now expected by guests, digital ordering is helping hotels boost efficiency, empower teams, and unlock the profit potential of their F&B operations. So, what are the most effective ways to increase F&B performance without adding extra burden to your teams?

When poolside demand peaks, guest expectations rise just as operational pressure hits its limit. This guide outlines 10 practical ways mobile ordering helps hotels keep service seamless, increase F&B spend, and reduce strain on teams. It shows how digital tools can turn busy summer moments into consistent revenue opportunities while enhancing the guest experience.

Hotels across North America are preparing for a surge in demand ahead of the FIFA World Cup 2026. This article explores how mobile ordering and digital guest directories can help hotels manage peak service pressure, extend service into new areas and increase F&B revenue without adding headcount.

Digital guest directories have moved far beyond static in-room guides. Today they help hotels communicate in real time, showcase amenities, reduce front desk pressure and unlock new revenue opportunities. Discover seven practical ways a digital guest directory can enhance the guest experience while supporting operational efficiency and ancillary revenue.

As hotels navigate continued pressure on rooms revenue, F&B has firmly stepped into the spotlight as one of the most powerful drivers of ancillary income.

Here’s our top tips to drive adoption from mobile ordering to unlock incremental revenue, delight guests and transform your digital F&B operations.

As we head into 2026, guest expectations are rising and hotels need technology that works harder behind the scenes, making the guest journey feel effortless and intuitive.

Here, IRIS breaks down what’s firmly in and what’s on the way out for mobile ordering and digital guest directories. The message is clear: 2026 will belong to hotels that reduce complexity, empower their teams, and give guests more control, choice and convenience at every touchpoint.

The holiday season is a golden opportunity for hotels to delight guests, unwrap additional revenue, and deliver exceptional service at every touchpoint.

Find out how with mobile ordering and digital guest directories!